Genomic Health is now lending its perspective on important industry issues, via an online Op-Ed column titled Our Perspective. The current article, Our Perspective: The Three Essential Components of Healthcare Reform, articulates the company’s belief that personalized medicine has the power to improve the quality of care, reduce costs, and ultimately provide relief for many facets of the American healthcare system - from the payor to the patient.
Genomic Health plans to use the column to weigh in on healthcare topics that are generating debate in Washington, on Wall Street, and within the medical and advocate community. To date, Genomic Health has authored two columns. In addition to the piece on healthcare reform, an additional article on The Clear Need for a Strong(er), Independent Testing Industry as Demand for Companion Diagnostics Grows has also been published.
"We’re looking forward to generating an Op-Ed type discussion," says Kim Popovits, President and CEO of Genomic Health. "Whether it’s related to diagnostics, cancer treatment issues or a breakthrough technology - we think it’s important for Genomic Health to have a voice in these online conversations and encourage readers to visit our website to learn more about the promise of personalized medicine."
Check back at our site from time to time to read our latest column, or subscribe to the RSS feed and receive it in your inbox as new columns are available. Visit GenomicHealth.com to learn more!